Hitmaker Max Martin, ABBA's Bj�rn Ulvaeus Form 'Music Rights Awareness' Organization
Emma McIntyre/Getty Images Honoree Max Martin arrives at the 2016 ASCAP Pop Awards at the Dolby Ballroom at Dolby Theatre on April 27, 2016 in Hollywood, Calif. Along with pop songwriter Niclas Molinder, the three founders aim to educate with a grassroots approach. The international debate over creators' rights will soon have a new player, run by songwriters who understand it from the inside. Swedish hitmaker Max Martin, ABBA member Bj�rn Ulvaeus and pop songwriter Niclas Molinder are forming Music Rights Awareness, an organization that will work to educate musicians about their rights. Each will serve on the board of directors. Music Rights Awareness will work internationally, and its first project, Music Rights In Africa, will aim to educate songwriters in Rwanda, Malawi and Tanzania. �It�s so important to spread this knowledge about what rights creators have,� Ulvaeus tells Billboard . Although many organizations adv...